Q. Why does my agent keep telling me to drop my asking price?
Q. My agent tells me that Open Houses don't sell homes - Is that true?
Q. I seem to get a good number of showings, but why am I not getting offers?
If you've ever tried to sell your home before, you've probably tired of asking yourself these questions. I know as a home seller, I have. That's why I got into Real Estate in the first place. I expect my experience will help you address these risks b-e-f-o-r-e they become problems. Note that *none of them* are solved by how many signs you have in your yard or how many places on the internet show your home is for sale.
So let's address these questions one at a time. "Drop my price?" That's not the real question. Selling your home is a project, and you need a realistic strategy, a plan from Day One. That plan should be respectful of your goals and your timeframe. Next to your marriage and your family, your home is your largest investment. That means I will listen before I prescribe. Then I will help you arrive at a realistic listing price and home presentation strategy to achieve your objectives.
"Open Houses don't sell homes..." The truth? Despite all of the great research tools on the internet, you can count on the fact that nearly 100% of homes do not sell until a buyer walks through their front door! And more than 10% of homes sell directly as a result of an Open House. So let's talk about the other 90% - why would you want the inconvenience of having them view your home? Have you ever seen the shows (e.g. HGTV) where prospective buyers provide their candid comments during a walkthrough? Capturing those comments help us modify strategy and sell your home more quickly, and for a higher price.
"Why am I not getting offers?" Truth be told, each every showing is an invaluable piece of the home selling puzzle. Most people don't waste their time (especially with internet-based research tools), looking at more homes than they need to visit to reach a decision. Your best realtor will interview the buyer's realtor on the heels of each showing. All we need to discover is objections that we did not anticipate in our strategy. That's where I can provide you the most value - coming up with a solid strategy, and helping you mitigate the occasional objections neither of us could have foreseen.
I would be pleased to help you be a good steward of the home you have already been blessed with. Let me bring uncommon solutions to these all-too-common problems.
No comments:
Post a Comment